My main product and ancillary texts have quite a clear link between the two. I have included an image of the character yet kept it quite obscure keeping the character mysterious and her face hidden to leave it up to the viewer what she looks like.
Another aspect of the keeping the theme between the main product and ancillary tasks is the colour scheme. Throughout the film and the front cover of the magazine I have kept the film consistently dark colours and tones as it's a horror film and darkness usually connotes fear and unhappiness. I used a black and white image for the main image on the front cover of my magazine with white writing and bold red headlines to connote the image of blood. Black and white are also quite contrasting colours. Aswell as this I aimed to keep that horror feel by making the character act in different ways and move around in a really scary way so that it's quite haunting to the audience. I chose the main image with her hiding behidn a tree as within our film trailer our scenes and encounters with the main character are filmed withing a forest therefore I wanted to re-enforce that scene and to remind the audience of our whereabouts within the film. The text on the magazine and poster stand out and I decided to make them bold with the character remaining quite secretive and hidden just like in the teaser trailer the character isn't revealed.
Friday, 26 April 2013
Question 4- How did you use media technologies in the construction and research, planning and evaluation stages?
Research
At the very beginning once we had formed our basic ideas for our media trailer we began researching using the internet with browsers such as http://www.google.co.uk/ and http://www.bing.com/ which made it easier for us to access research into chosen films. When it came to watching trailers and browsing around for ideas and inspirations of previous famous horror films http://www.youtube.com/ was the first place to go, it made it easy for us to access film trailers. Watching the film trailers also helped us to understand the horror genre within film and we could always refer back to these trailers if we needed to. As well as this as it was in video form we could break down the video by pausing it at certain points and print screening it to turn it into an image which we could assess and understand the different types of shots and camera angles. When it came to creating our focus groups we kept it very simple by using a large screen with a projector to show the video to a wider audience rather than just keeping it to a small computer screen which only two could view at a time. We felt that we covered a lot more time by using this method for our focus group and they could then discuss the weaknesses and strengths of our film. I used Microsoft powerpoint to create slideshows for large pieces of information such as deconstructions, images of my own and camera shots taken from a trailer off of youtube which I talked about previously. I then uploaded it to http://www.slideshare.net/ so that it would create a slideshow without taking up a lot of space and it was easy to just click and press for the next slide. I also chose slideshare as it was compatible with blogger and I was able to embed the code and copy it into blogger whereas if it was just a powerpoint it wouldn't be compatible and wouldn't upload to blogger.
Construction
Constructing the film was completely new to me, I hadn't made a film trailer before and had never really done any filming therefore I had to learn new technologies. As I had said before I used slideshare to account all of my information and research that I had to discovered and from there we began to create our film trailer. After we went to our location and got our filming done we uploaded all of our camera shots onto each of our computers to begin creating our teaser trailer. To create our teaser trailer I used adobe premiere pro which is a film editing software which enabled us to use our film shots and edit it together aswell as cutting and clipping the shots to it's best effects. When filming on the shot I used my own digital camera to capture images of our scary character lurking in the forest for my ancillary task. When playing around with the camera I discovered the settings film grain and pinhole which I used to create a vignette around the images and to instantly take a black and white image.When creating my magazine and poster I used the progamme Adobe photoshop. I imported my chosen images, once I had deconstructed them, into photoshop and edited them. I decided to go with black and white film grain images as I could easily make the shadows darker and the white part brighter to give a sharp contrast. Aswell as this on Photoshop there is a setting which allows you to add text to images. I used this method to create my information on my poster aswell as the heading and for the title and sweet spots on my magazine front cover. I decided to make the writing red as I thought these parts would stand out and draw the audience attention straight to the important information on the magazine front cover. Also on the poster is our wight noise productions logo and an age certificate for our film. It was quite tricky to get these images straight onto my poster without having to adapt them. I opened up my film poster and the logo in seperate places on photoshop. I then cut around the edge of our logo and cut and pasted it onto my poster however it came out quite large which I then had to re-size it down so that it would fit nicely in the bottom corner. I did the same thing with the age certificate however I retrieved an image from google of this age certificate. For our finished final draft teaser trailer which we were happy with, we decided to change up the music. Our first recording was an old chime from a memory box which played love me tender as you wound it up. We recorded it using Adobe audition as this software was specifically for recording music. To do this, we placed a microphone in a quiet room next to the music box and played it for around 1 minute so that we could pick and choose where we wanted the song to start and finish. We then downloaded it and saved it as a compatible file that could be imported into Adobe premiere pro and play as non-diegetic music to create an uneasy feeling within the audience and put them on the edge, however this recording wasn't scary enough and wasn't powerful. We then found a small recording online of just a generic scary beat and decided to cut the sound from it and save it as an mp3 audio which would then allow us to import it into Premiere pro. We added this scary beat into the film over the clips where the action started to build up toward the end of the trailer which created suspense and was thrilling. To get our film from Adobe premiere I had to import it onto youtube. This was quite difficult as it wasn't the right film format which meant that I had to encode it into a youtube file format. Once this had been done I imported my trailers into youtube. I came onto blogger and clicked on attach a video and went into myyoutube videos where all of my trailers were and then placed them into blogger.
At the very beginning once we had formed our basic ideas for our media trailer we began researching using the internet with browsers such as http://www.google.co.uk/ and http://www.bing.com/ which made it easier for us to access research into chosen films. When it came to watching trailers and browsing around for ideas and inspirations of previous famous horror films http://www.youtube.com/ was the first place to go, it made it easy for us to access film trailers. Watching the film trailers also helped us to understand the horror genre within film and we could always refer back to these trailers if we needed to. As well as this as it was in video form we could break down the video by pausing it at certain points and print screening it to turn it into an image which we could assess and understand the different types of shots and camera angles. When it came to creating our focus groups we kept it very simple by using a large screen with a projector to show the video to a wider audience rather than just keeping it to a small computer screen which only two could view at a time. We felt that we covered a lot more time by using this method for our focus group and they could then discuss the weaknesses and strengths of our film. I used Microsoft powerpoint to create slideshows for large pieces of information such as deconstructions, images of my own and camera shots taken from a trailer off of youtube which I talked about previously. I then uploaded it to http://www.slideshare.net/ so that it would create a slideshow without taking up a lot of space and it was easy to just click and press for the next slide. I also chose slideshare as it was compatible with blogger and I was able to embed the code and copy it into blogger whereas if it was just a powerpoint it wouldn't be compatible and wouldn't upload to blogger.
Construction
Constructing the film was completely new to me, I hadn't made a film trailer before and had never really done any filming therefore I had to learn new technologies. As I had said before I used slideshare to account all of my information and research that I had to discovered and from there we began to create our film trailer. After we went to our location and got our filming done we uploaded all of our camera shots onto each of our computers to begin creating our teaser trailer. To create our teaser trailer I used adobe premiere pro which is a film editing software which enabled us to use our film shots and edit it together aswell as cutting and clipping the shots to it's best effects. When filming on the shot I used my own digital camera to capture images of our scary character lurking in the forest for my ancillary task. When playing around with the camera I discovered the settings film grain and pinhole which I used to create a vignette around the images and to instantly take a black and white image.When creating my magazine and poster I used the progamme Adobe photoshop. I imported my chosen images, once I had deconstructed them, into photoshop and edited them. I decided to go with black and white film grain images as I could easily make the shadows darker and the white part brighter to give a sharp contrast. Aswell as this on Photoshop there is a setting which allows you to add text to images. I used this method to create my information on my poster aswell as the heading and for the title and sweet spots on my magazine front cover. I decided to make the writing red as I thought these parts would stand out and draw the audience attention straight to the important information on the magazine front cover. Also on the poster is our wight noise productions logo and an age certificate for our film. It was quite tricky to get these images straight onto my poster without having to adapt them. I opened up my film poster and the logo in seperate places on photoshop. I then cut around the edge of our logo and cut and pasted it onto my poster however it came out quite large which I then had to re-size it down so that it would fit nicely in the bottom corner. I did the same thing with the age certificate however I retrieved an image from google of this age certificate. For our finished final draft teaser trailer which we were happy with, we decided to change up the music. Our first recording was an old chime from a memory box which played love me tender as you wound it up. We recorded it using Adobe audition as this software was specifically for recording music. To do this, we placed a microphone in a quiet room next to the music box and played it for around 1 minute so that we could pick and choose where we wanted the song to start and finish. We then downloaded it and saved it as a compatible file that could be imported into Adobe premiere pro and play as non-diegetic music to create an uneasy feeling within the audience and put them on the edge, however this recording wasn't scary enough and wasn't powerful. We then found a small recording online of just a generic scary beat and decided to cut the sound from it and save it as an mp3 audio which would then allow us to import it into Premiere pro. We added this scary beat into the film over the clips where the action started to build up toward the end of the trailer which created suspense and was thrilling. To get our film from Adobe premiere I had to import it onto youtube. This was quite difficult as it wasn't the right film format which meant that I had to encode it into a youtube file format. Once this had been done I imported my trailers into youtube. I came onto blogger and clicked on attach a video and went into myyoutube videos where all of my trailers were and then placed them into blogger.
Tuesday, 16 April 2013
Evaluation- Question 3- What have you learned from your audience feedback?
Our audience feedback was a vital part in making out film trailer. We had to assess and get some raw opinions on our film trailer so that it would enable us to altar our film trailer if it needed it to make it as successful as we could.
At the very beginning of our project we did a large questionnaire to find out which was the most popular choices within film genre so that it would give us a broader audience to work with. Coming in at the most popular choice was horror, which is what we decided to go with. We discussed the target audience as being 15-25 as 15 was the generic age of most horror films that we researched and ranging it to around young adults gave us a much more vast audience. When we first started our project we ensured that we would have numerous focus groups throughout each stage of editing to tell us what we needed to change and keep the same.
Once we had begun to create our draft trailers everytime we finished one we had to ensure that we showed it to a focus group of people in our year to ensure that they'd give us feedback on the strengths and weaknesses of the film trailer. Due to doing this we then discovered that they played a very important role in the success of our film. Had we released our first draft trailer into the cinema these feedbacks would have had a negative effect on the success of the film. It was also at a benefit for us as the people that we asked fit into the audience age group aswell as the fact that we're also the same age so we're able to relate with what we'd expect from the film.
At the very beginning of our project we did a large questionnaire to find out which was the most popular choices within film genre so that it would give us a broader audience to work with. Coming in at the most popular choice was horror, which is what we decided to go with. We discussed the target audience as being 15-25 as 15 was the generic age of most horror films that we researched and ranging it to around young adults gave us a much more vast audience. When we first started our project we ensured that we would have numerous focus groups throughout each stage of editing to tell us what we needed to change and keep the same.
Once we had begun to create our draft trailers everytime we finished one we had to ensure that we showed it to a focus group of people in our year to ensure that they'd give us feedback on the strengths and weaknesses of the film trailer. Due to doing this we then discovered that they played a very important role in the success of our film. Had we released our first draft trailer into the cinema these feedbacks would have had a negative effect on the success of the film. It was also at a benefit for us as the people that we asked fit into the audience age group aswell as the fact that we're also the same age so we're able to relate with what we'd expect from the film.
Wednesday, 27 March 2013
Evaluation- Question 1- In what ways does your media product use, develop or challenge forms and conventions of real media products?
At the beginning of our project we each did individual research into different film trailers and decided to pin point the standard conventions of teaser trailers so that we can use these as a basis for our film. This also revealed the successful ways in which film trailers worked.
I then went on to do some deeper research into the horror film genre and the standard forms of a horror film teaser trailer. I discovered that horror film trailers often start off with slow paced shots and a range of camera angles to obscure the protagonist and build suspense within the audience and to reach a frightening climax at the end of the trailer which is what is needed to connect with the audience revealing not too much to them but enough to entice them to want to view the entire film. Our trailer begins with a long distant shot across the classroom focusing on our teacher giving the assignment. This as an establishing shot works well as it begins with a narrative for the audience to follow and begins to introduce them to the story line without giving too much away. Our trailer begins very slow paced and builds suspension.
I then went on to do some deeper research into the horror film genre and the standard forms of a horror film teaser trailer. I discovered that horror film trailers often start off with slow paced shots and a range of camera angles to obscure the protagonist and build suspense within the audience and to reach a frightening climax at the end of the trailer which is what is needed to connect with the audience revealing not too much to them but enough to entice them to want to view the entire film. Our trailer begins with a long distant shot across the classroom focusing on our teacher giving the assignment. This as an establishing shot works well as it begins with a narrative for the audience to follow and begins to introduce them to the story line without giving too much away. Our trailer begins very slow paced and builds suspension.
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